‘I can do my make-up in two minutes without a mirror’ – Trinny Woodall on her new beauty brand and the skincare buys … – Telegraph.co.uk

While Trinny London’s concept is clever and the formulas certainly work, the real hero of the range is the BFF cream. It’s a radiance-enhancing cream that you can layer underneath your make-up or wear alone and it quite literally gives you that glow-from-within. 

Woodall does have one piece of advice that she wants all women, and customers to follow, “Match your foundation to your skin tone, don’t go darker. It’s so obvious and it always looks so terrible.” For those who find the process of shade matching arduous, Woodall has a solution. “With the website, we’ve got lots of videos where we’ve interviewed women of all ages and skin tones, and ask them to talk through their skin colouring,” explains Woodall. “Most women don’t have a clue if they’re blue or warm toned, I certainly don’t, so this is much easier.”

Admittedly, keeping your make-up in Muji-like pots and applying with your fingers won’t entice everyone, but if you’re fed up of carrying around a huge bag of pots and tubes or travel frequently, it’s definitely a brand worth exploring. Woodall also hinted at a mascara and potentially skincare coming in the future. Although she’s adamant that it’ll only happen when it’s absolutely perfect. So stay tuned, Trinny London is certainly a brand worth watching…