ASOS Is Launching A Makeup Line – ELLE.com

Anyone who has ever perused ASOS knows it’s impossible to leave with just one thing. From wardrobe staples to beauty essentials, ASOS has it all, and come September 20th, the addictive U.K. site will add its own makeup line to the mix. Featuring 16 products including highlighter, lipsticks, eye liner, blush and more, all under $17, ASOS beauty is sure to become an affordable favorite. Fittingly, the collection is housed in Instagram-friendly millennial pink packaging that you’ll want to display. Check out the full collection before it launches later this month.