With three seasons of collaborating with Tommy Hilfiger on her illustrious CV already, model-designer-It Girl-Lady Gaga pal Gigi Hadid is on to the next project in her apparent quest to take over the world: a collaboration with drugstore cosmetics fave Maybelline. Hadid announced the news in a cryptic Instagram post on Sunday afternoon, and, although there aren’t too many details at this point, you can definitely color us intrigued.
It’s not a huge surprise this is coming: Hadid definitely has the knowledge for it. She’s never been one to shy away from playing around with all sorts of glam, sexy, and plain old fun makeup looks (case in point, her gray lipstick moment in July). She’s also been a fan of Maybelline products for a while now; her insanely sparky manicure for the American Music Awards last year involving 200 Swarovski crystals was created with a base layer of Maybelline New York Color Show Nail Lacquer in Bare Beige, and she’s been known to wear a Kylie Lip Kit dupe in the form of Maybelline’s $6 Color Sensational Lip Liner in Toast.
All this to say, if her history with the company and the photo she granted us are any indications, then the collab is already setting up to be in good shape. Especially because it’s already been in the works for a whole year (sneaky, Gigi).
Is the ’70s vibe a hint of what we’ll be seeing in her collab with the brand? How do we schedule “coming soon” on our iCals?? We need answers! (To that point, we’ve reached out to Maybelline for more details and will update as soon as we have further info.)
–Gigi Hadid’s American Music Awards Nails Somehow Managed to Top That $2000 Manicure
–Gigi Hadid Swears By This $4 Face Scrub for Radiant Skin
–Gigi Hadid Wore Another $6 Drugstore Dupe for a Kylie Lip Kit Shade